Who I am

I'm a designer and creative director in New York City, with over 15 years experience delivering engaging, human-centered design systems and building creative teams. I deliver impactful interactive experiences and a bold design aesthetic. I'm also the author of Cross-Cultural Design, available for preorder from A Book Apart.

Where I'm from

I’m the child of a Nigerian father and an Dutch-American mother. I grew up in Nigeria, lived in Japan for almost a decade, and now call New York home.

Getting to live on three continents has meant being a part of constantly shifting cultural and physical spaces. Those experiences have given me a global outlook, with unique insight into the influence of culture on communication and creativity. 

What I do

I have worked professionally as a designer for over 15 years, partnering with a wide variety of clients on four continents. During my eight years in Japan, I worked with businesses that needed design and branding that addressed Japanese and Western audiences. At Cambridge University Press, I led a global marketing and interactive design team, creating design systems and solutions for audiences from São Paulo to London to Dubai.

Currently, as the Design Director at Constructive, an interactive studio in New York, I direct interactive, UX, and strategic design projects for social impact, including mapping global climate change, designing access to legal services for New Yorkers, and illustrating sustainable cocoa supply chains. In short, I worked on global projects that benefit other humans.

My personal design practice explores the intersection of design, identity, and culture, resulting in a number of well-received interactive projects. My work has been featured in The New York Times, Slate Magazine, and NPR (National Public Radio), and my writing is in A List Apart and Smashing Magazine.

I speak regularly at design and communications conferences all over the world about digital storytelling, transmedia, and cross-cultural design issues. The talks have sparked many heartfelt conversations with people about building a flexible cross-cultural design practice, clever UX and design strategies, and how culture affects the design industry. I hope those talks have been a help to others as they navigate those sometimes agonizing decisions.

Get in touch

Have an interesting project to discuss? Email me! 

senongo [at] senongo dot net 

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